Buzzfeed is taking a stab at AI, but doing it in their own way. As part of a new venture called Branch Office, the spin‑off ...

For the past year, a small team has been quietly developing a new kind of company. Today at SXSW, Branch Office came out of stealth to preview the first two of many apps. View Entire Post › ...

Jonah Peretti, the founder of BuzzFeed, created a viral hitmaker for the millennial generation. His team of writers and ...

BuzzFeed's New Spinoff Is a 'Creative Studio' Trying to Make the Internet Fun Again ...

At the South by Southwest (SXSW) conference in Austin, BuzzFeed co-founder and CEO Jonah Peretti unveiled Branch Office, a new company that will focus on exploring AI through consumer-facing apps. The ...

BuzzFeed is creating its own social media platform as a joyful alternative to addictive social media feeds, CEO Jonah Peretti tells Axios. Why it matters: If the experiment works, it will put BuzzFeed ...

BuzzFeed unveiled new AI-powered social apps at SXSW, but its demos drew muted reactions.

“The new company is an extension of the experiments BuzzFeed has run for years using AI technology, [CEO Jonah] Peretti explained, in a halting presentation that began with slideshow glitches, before ...